Interactive email template
Emoji rating survey
Use an emotion-based rating scale for lightweight newsletter and product feedback.
Emoji-style responses can raise participation when time is limited.
Inbox preview
Static HTML rendering of the email body. Use it to check the layout before sending the live AMP version to a test inbox.
Gmail · Primary
Mailneo demo <hello@mailneo.co>
10:42 AM (2 min ago)
Emoji rating survey
to me · interactive email
code snippets
<!doctype html>
<html amp4email>
<head>
<meta charset="utf-8" />
<script async src="https://cdn.ampproject.org/v0.js"></script>
<script async custom-element="amp-form" src="https://cdn.ampproject.org/v0/amp-form-0.1.js"></script>
<script async custom-element="amp-selector" src="https://cdn.ampproject.org/v0/amp-selector-0.1.js"></script>
<script async custom-element="amp-bind" src="https://cdn.ampproject.org/v0/amp-bind-0.1.js"></script>
<style amp4email-boilerplate>
body {
visibility: hidden;
}
</style>
<style amp-custom>
body {
margin: 0;
padding: 20px;
background: #f8fafc;
font-family: Arial, Helvetica, sans-serif;
color: #1f2937;
}
.email-card {
max-width: 640px;
margin: 0 auto;
background: #ffffff;
border: 1px solid #e2e8f0;
border-radius: 14px;
overflow: hidden;
}
.header {
background: #fff7ed;
border-bottom: 1px solid #fed7aa;
padding: 20px 24px;
}
.header h1 {
margin: 0;
font-size: 22px;
line-height: 1.3;
color: #9a3412;
}
.header p {
margin: 8px 0 0;
font-size: 14px;
line-height: 1.5;
color: #7c2d12;
}
.section {
padding: 20px 24px;
}
label {
display: block;
margin: 0 0 6px;
font-size: 13px;
line-height: 18px;
font-weight: 700;
color: #334155;
}
input,
textarea,
select {
width: 100%;
box-sizing: border-box;
margin: 0 0 12px;
padding: 10px 12px;
border: 1px solid #cbd5e1;
border-radius: 8px;
font-size: 14px;
color: #1f2937;
background: #ffffff;
}
textarea {
min-height: 90px;
resize: vertical;
}
.inline-checkbox {
width: auto;
margin: 0 8px 0 0;
vertical-align: middle;
}
.button {
display: inline-block;
border: 0;
border-radius: 8px;
background: #f97316;
color: #ffffff;
text-decoration: none;
font-size: 14px;
font-weight: 700;
line-height: 1;
padding: 12px 16px;
cursor: pointer;
}
.button.alt {
background: #ea580c;
}
.button.ghost {
background: #ffffff;
color: #9a3412;
border: 1px solid #fdba74;
}
.muted {
margin: 10px 0 0;
font-size: 12px;
line-height: 18px;
color: #64748b;
}
.chip {
display: inline-block;
border: 1px solid #fdba74;
border-radius: 999px;
padding: 8px 12px;
margin: 0 8px 8px 0;
font-size: 13px;
line-height: 1;
color: #9a3412;
background: #fff7ed;
}
amp-selector [option][selected] {
background: #f97316;
color: #ffffff;
border-color: #f97316;
}
.score-grid [option] {
min-width: 40px;
text-align: center;
}
.step-nav {
margin-bottom: 14px;
}
.step-pill {
display: inline-block;
width: 28px;
height: 28px;
border-radius: 999px;
border: 1px solid #cbd5e1;
color: #475569;
text-align: center;
line-height: 28px;
font-size: 12px;
margin-right: 8px;
}
.step-pill.active {
border-color: #f97316;
background: #f97316;
color: #ffffff;
}
.note-box {
border: 1px dashed #fdba74;
border-radius: 10px;
padding: 10px 12px;
margin: 12px 0;
background: #fff7ed;
font-size: 13px;
line-height: 1.5;
color: #7c2d12;
}
.session-card {
border: 1px solid #e2e8f0;
border-radius: 10px;
padding: 14px;
background: #ffffff;
}
</style>
<meta name="viewport" content="width=device-width,minimum-scale=1,initial-scale=1" />
<title>Emoji rating survey</title>
</head>
<body>
<div class="email-card">
<amp-state id="emojiState">
<script type="application/json">
{"mood": ""}
</script>
</amp-state>
<div class="header">
<h1>How useful was this newsletter?</h1>
<p>Choose one reaction and add a note if you want.</p>
</div>
<div class="section">
<form method="post" action-xhr="https://example.com/api/emoji-rating" target="_top">
<amp-selector
layout="container"
on="select:AMP.setState({emojiState: {mood: event.targetOption}})"
>
<div option="angry" class="chip">😡</div>
<div option="confused" class="chip">😕</div>
<div option="neutral" class="chip">😐</div>
<div option="happy" class="chip">🙂</div>
<div option="love" class="chip">🤩</div>
</amp-selector>
<input type="hidden" name="mood" [value]="emojiState.mood" />
<label for="emoji-note">Optional note</label>
<textarea id="emoji-note" name="note"></textarea>
<button class="button" type="submit">Send feedback</button>
</form>
</div>
</div>
</body>
</html>AMP components used
amp-formamp-selectoramp-bind
use cases
Newsletter pulse
Collect mood feedback on each issue with very low friction.
Industry: Media
Feature launch check
Gauge initial sentiment after feature announcements.
Industry: SaaS
gotchas
Signal depth
Emoji reactions alone do not explain why users felt that way.
Cultural nuance
Emoji meanings differ by audience, so segment interpretation by region.
conversion uplift data
No conversion benchmark was attached to this template yet.